Cosmetic surgeons often struggle to define beauty; They are not the only ones struggling. When we ask different people, the answers also vary markedly and are basically not sufficient. Therefore, it is necessary to approach this issue from a psychological point of view and understand what is in one's mind, the concept of beauty. It is important to understand this inner feeling in ourselves to guide us in our work. From the beginning, it was said that beauty is proportion, balance, symmetry. Obviously, the centimeter is not the only arbiter; equality has become more subjective.

What is beauty;
• Beauty is a collection of shapes and proportions that we delight and admire.

• Beauty is the balance between shape and volume.

• Beauty stimulates an aesthetic feeling in us, it is pleasing to the eye and instills a sense of admiration. It is said that beauty is a visual phenomenon.

• Beauty is the combination of qualities such as form, proportion and color that delight the appearance of the human face (or other object).

These last four words are important; Beauty does not exist in isolation, it exists in the eye of the beholder. If something pleases a person, it is good for him. If the same thing does not please another person, it is not good for the other person. In other words, “Beauty is not the quality of that thing, but rather what exists in the minds of those who watch it.” Everyone perceives beauty individually. Beauty is something that gives pleasure, but what gives pleasure to one person need not give the same pleasure to another.

Our past emotions are partially responsible for what we feel now; We remember our past experiences. Beauty is not expressed in details, it is expressed as a whole, the whole is greater than the parts. Likewise, our current feelings are responsible for our feelings about the future. The happy and unhappy times of our past lives leave lasting effects that affect our choices. The warm, comforting faces we loved in our childhood continue to live in our minds. Beauty includes not only the face, but also the body or elegant physical appearance. People are beautiful with their personalities, their ability to entertain, their capacity to love. When we see a face, we enjoy the spirit that gives it life. Beauty can be an illusion. Beauty is in the mind, not in the eye Finally, it allows us to conclude that the notion of beauty varies according to the cultural context and the views of the individual. It is not just a question of shape, form and symmetry. A person's character, charm and inner beauty contribute to creating a pleasing effect on the beholder. The eye alone does not dominate, the soul and above all, the heart also contributes. The mind is influenced by the memories that reside within us and shapes our judgments in the same way that our present experiences affect the future.

According to Konrad Lorenz Theory; A large head, disproportionately large forehead, rounded cheeks, short, thick limbs, and clumsy, clumsy movements are important in defining "sweet" and "cute" features. When a face is attractive to a person, it is because the face has child-like features. Many people are instinctively attracted to child faces. It immediately creates a protective instinct in us. This has been found equally in humans and animals. Among humans, too, there are signals that lead to protection, sympathy, and compassion. A child's face, with its round, full curves, is associated with purity, sincerity, honesty and innocence. The adult person's face has changed, his head is flattened, his forehead is shortened, his nose is elongated and his cheeks are hollow, he has lost all child-like features and does not create a desire to protect. Designers and painters know this theory very well. Cartoonists want to win the hearts of their readers by exaggerating certain features, drawing a rounded forehead, plump cheeks, and a larger-than-normal head and short limbs. Women do not lose their facial contours, whereas men do.So we understand that a good plastic surgeon should optimize features, evoke feelings of compassion and protection, as in a baby or child. Again, to create the effect of beauty, it is necessary to be able to recognize the features of a child on the adult face. However, infantile traits are not the only source of the protective instinct. Facial expression also creates a response and is accessible to everyone. Some adults know how important this is, for example Brigitte Bardot with her famous pout and Marilyn Monroe, who, after a long grooming at the hairdresser's, puts her hair up to look like a little girl who's just left the game. If women don't display childish behavior, men may not feel protective and may remember their mothers more than their wives. Women make these childish expressions consciously or unconsciously in order to win the direct hearts of men, and they knowingly or unknowingly take on the appearances of shy, innocent, gullible, capricious, passionate, curious and so on. That's why it's understandable how childish traits are attractive in an adult; freckles, red cheeks, red skin, long eyelashes, blond curls, full cheeks, full and beautiful lips. In men, the Clark Gable and Gary Cooper side parting, clean-fly shaving combined with the “floppy mop” recently by Leonardo DiCaprio, may explain the desire to look like a kid. Every individual can take on childlike expressions, but if childlike features do not exist naturally, these features can be acquired through cosmetic surgery. Beauty is not a purely natural phenomenon, it is a cultural phenomenon. People, especially women, wear make-up to show themselves better, use accessories such as glasses, false eyelashes, jewellery, hats, perfumes, apply make-up around their lips, eyelids and eyebrows. Some of the more modern accessories are designed to cover up flaws; thick arms on glasses hide "crows' feet", bridge placement allows the nose to lengthen or shorten.The disadvantage of such accessories is that without them you can not look young or beautiful. The desire to make oneself more beautiful is not a trap that women set up for men, it is the desire to be liked and better accepted by society. In some societies, life is more difficult for women than for men, despite great efforts recently. Makeup gives confidence to many women. Makeup has been around for centuries. To make the face better, makeup should look natural and create a youthful face or enhance the appearance of a youthful face. Lipsticks should give a child's very intense red lips, cheeks should be reminiscent of a child's red cheeks, and powder should create a childlike velvety skin. Emphasizing the firmness and elasticity of the skin is an important part of advertising for women's beauty products.

It is also well known that if a facial feature is not perfect, recommendations are made to highlight other features of the face to cover it up. For example, if the eyes are beautiful and the nose is ordinary, the nose will attract less attention when the eye is decorated. Results Why be beautiful? It can be argued that the desire to be beautiful consists of pride, ostentatiousness, the desire to be admired, and the desire to be "better" than everyone else. In fact, the cult of beauty is a culture. Humans are the only animals that do not accept their destiny and strive to make it better. To cultivate beauty is to improve your quality of life, to make it more beautiful. The process of civilization has increased the estimated lifespan, but this is not enough. Right now people want to be more beautiful; If medicine gives life to years, aesthetic medicine and surgery will give life to years. It has been said that beauty and fashion are the outer manifestations of our inner needs to express and rediscover ourselves, and we define fashion as an attempt at art in life. Beauty, as everyone knows, does not last forever, likewise, beauty knows no age. The desire to be loved even more is the final message that those who follow the cult of beauty will encounter. Lorenz confirms this:Everyone loves children, wants to protect them, it's innate. Can we blame someone who wants to look like a child in order to be loved more? We must not forget that the cosmetic surgeon, if possible and desired, should restore this person's childlike features in order to achieve this and arouse admiration.